1、關於外貿英語方面的
外貿業務英文書信大全
1.請求建立商業關系
Rogers Chemical Supply Co. 10E.22Street Omaha8,Neb Gentlemen: We have obtained your name and address from Aristo Shoes, Milan , and we are writing to enquire whether you would be willing to establish business relations with us. We have been importers of shoes for many years. At present, We are interested in extending our, range and would appreciate your catalogues and quotations.If your prices are competitive we would expect to transact a significant volume of business. We look forward to your early reply.
Very truly yours 自米蘭職權里斯托鞋類公司取得貴公司和地址，特此修函，祈能發展關系。多年來，本公司經營鞋類進口生意，現欲擴展業務范圍。盼能惠賜商品目錄和報價表。 如價格公道，本公司必大額訂購。 煩請早日賜復。 此致
2.回復對方建立商業關系的請求
Thank your for your letter of the 16th of this month. We shall be glad to enter into business relations with your company. In compliance with your request, we are sending you, under separate cover, our latest catalogue and price list covering our export range. Payment should be made by irrevocable and confirmed letter of credit. Should you wish to place an order, please telex or fax us. 本月16日收到有關商務關系的來函，不勝欣喜。謹遵要求另函奉上最新之出口商品目錄和報價單。款項煩請以不可撤銷保兌之信用狀支付。如欲訂貨，請電傳或傳 真為盼。 此致 敬禮
3.請求擔任獨家代理
We would like to inform you that we act on a sole agency basis fora number of manufacturers. We specialize in finished cotton goods for the Middle eastern market: Our activities cover all types of household linen. Until now , we have been working with your textiles department and our collaboration has proved to be mutually beneficial. Please refer to them for any information regarding our company. We are very interested in an exclusive arrangement with your factoryfor the promotion of your procts in Bahrain. We look forward to your early reply. `本公司擔任多家廠家的獨家代理，專營精製棉織品，包括各燈家用亞麻製品，行銷中東。 與貴公司向有業務聯系，互利互作。貴公司紡織部亦十分了解有關業務合作之情況。 盼望能成為貴公司獨家代理，促銷在巴林市場的貨品。 上述建議，煩請早日賜復，以便進一步聯系合作。 此致 敬禮
4.拒絕對方擔任獨家代理
Thank you for your letter of 1 September suggesting that we grant you a sole agency for our household linens. I regret to say that, at this stage ,such an arrangement would berather premature. We would, however, be willing to engage in a trial collaboration with you company to see how the arrangement works. It would be necessary for you to test the market for our proctsat you end. You would also have to build up a much larger turnover tojustify a sole agency. We enclose price lists covering all the procts you are interested in and look forward to hearing from you soon. 9月1日有關建議擔任家用亞麻製品獨家代理的來信收悉。謹致衷心謝意。目前時機尚未成熟，不能應允該安排深感抱歉。 然而，本公司樂意與貴公司先試行合作，為今後合作打下基礎。為證明擔任獨家代理的能力，貴公司宜上述貨品作市場調查，研究是否可擴大現有之營業額。奉上該 貨品之報價單，敬希查照。專此候復。 此致 敬禮
5.同意對方擔任獨家代理
Thank you for your letter of 12 April proposing a sole agency for our office machines. We have examined our long and ,I must say ,mutually beneficial collaboration. We would be very pleased to entrust you with the sole agency for Bahrain. From our records, we are pleased to note that you have two service engineers who took training courses at our Milan factory .the sole agency will naturally be contingent on you maintaining qualified aftersales staff. We have drawn up a draft agreement that is enclosed. Please examine the detailed terms and conditions and let us know whether they meet with your approval. On a personal note, I must say that I am delighted that we are probably going to strengthen our relationship. I have very pleasant memories of my last visit to Bahrain when you entertained me so delightfully .I look forward to reciprocating on your next visit to Milan . My very best wishes to you and your wife. 4月12日建議擔任為公室器具之獨家代理來信已經收悉。 過去雙方合作皆互利互助，能獲您的眷顧作我公司於巴林的獨家代理，殊感榮幸。 據知您公司兩服務技師曾到我公司米蘭工廠受訓。相信您公司在取得代理權後，仍會繼續注重合格售後服務人員的訓練。現隨信附上協議草稿， 請查實各項條款 ，惠復是盼。 能加強業務，我亦感到欣喜，前次到訪巴林，蒙盛情款待，不勝感激。祈盼您蒞臨米蘭時，容我一盡地主之誼。 此致 敬禮
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6.借引薦建立業務關系
At the beginning of this month , I attended the Harrogate toy fair. While there , I had an interesting conversation with Mr. Douglas Gage of Etoys plc about selecting an agency for our teaching aids. Douglas described your dynamic sales force and innovative approach to marketing. He attributed his own company's success to your excellent distribution network which has served him for several years. We need an organization like yours to launch our procts in the UK. Our teaching aids cover the whole field of primary ecation in all subjects .Our patented 『Matrix』 math apparatus is particularly successful. You may have reservations about American teaching aids suiting your market. This is not a problem since we have a complete range of British English versions. I enclose an illustrated catalogue of our British English editions for your information. Please let me have your reactions to the material. I shall be in London ring the first two weeks of October .Perhaps we could arrange a meeting to discuss our proposal. 本用初參觀哈洛加特玩具交易會時有幸與教育玩具股份有限公司的道格拉斯·蓋齊先生一談，提及本公司正物色代理人推廣教學器材一事。 蓋齊先生贊揚貴公司積極推廣產品，不斷推出新的推銷方法，並把其公司的成就歸於貴公司完善的經銷網路。貴公司的經驗，正能替本公司在英國經銷產品。 本公司生產初級教育各學科的教育器村、專利產品梅特里克教學器材更傲視同儕。 除美國教學器材外，亦備有全套英式英語版教材，適合當地市場，貴公司無需憂慮切合市場需求。 現附上配有插圖的英式英語版教材目錄，盼抽空細閱，並賜知寶貴意見。本人擬於10月頭兩星期前往倫敦，未知能否安排會面，就以上建議作一詳談? 此致 敬禮
http://www.smexm.com/Announce/announce.asp?BoardID=16&ID=174721&p=2
2、外貿英語函電寫作技巧
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3、外貿函電的寫作技巧
寫作商務信函並不要求您使用華麗優美的詞句。所有您需要做的就是，用簡單朴實的語言，准確的表達自己的意思，讓對方可以非常清楚的了解您想說什麼。圍繞這一點，我們總結了幾方面的內容，希望對您寫作商務信函有借鑒作用。
1、口語化
每一封信函的往來，都是您跟收信人彼此之間的一次交流。人都是感性的，所以您需要在您的信函里體現感性的一面。然而很多人都有一種誤解，以為寫作商務信函就應該用一種特殊的「生意腔」，於是把一封本來應該是熱情而友好的信函寫得呆板而死氣沉沉。他們寧願寫「Your letter has been received」，「Your complaint is being looked into」而不是「I have received your letter」或者「We are looking into your complaint」。其實我們簡單的來理解一下，每次信函的往來不就是跟對方進行了一次交談嗎？只不過是把交談的內容寫到了紙上而已。多用一些簡單明了的語句，用我/我們做主語，這樣才能讓我們的信函讀起來熱情，友好，就象兩個朋友之間的談話那樣簡單，自然，人性化。
2、語氣語調
由於您寫的信函都是有其目的性的，所以您信函里所採用的語氣語調也應該符合您的目的。在寫之前先不妨仔細考慮一下，您寫這封信函是想達到一個什麼樣的目的，您希望對收信人產生一種怎樣的影響呢？是歉意的，勸說性的，還是堅決的，要求性的。這完全可以通過信函中的語氣語調來表現。
3、禮貌
我們這里所說的禮貌，並不是簡單用一些禮貌用語比如your kind inquiry, your esteemed order等就可以的。而是要體現一種為他人考慮，多體諒對方心情和處境的態度。如果本著這樣的態度去跟別人交流，那麼就算您這次拒絕了對方的要求，也不會因此失去這個朋友，不會影響今後合作的機會。
特別要注意，當雙方觀點不能統一時，我們首先要理解並尊重對方的觀點。如果對方的建議不合理或者對您的指責不公平時，請表現一下您的高姿態，您可以據理力爭，說明您的觀點，但注意要講究禮節禮貌，避免用冒犯性的語言。
還要提醒一點，中國人有句話叫做「過猶不及」。任何事情，一旦過了頭，效果反而不好。禮貌過了頭，可能會變成阿諛奉承，真誠過了頭，也會變成天真幼稚。所以最關鍵的還是要把握好「度」，才能達到預期的效果。
4、簡潔
就象前面提到的，要用簡潔朴實的語言來寫信函，讓您的信函讀起來簡單，清楚，容易理解。用常見的單詞，避免生僻或者拼寫復雜的單詞。一個單詞可以表達，就不要用片語。多用短句，因為短句更容易理解。少用「and」，「but」，「however」，「consequently」這些讓句子變得冗長的連詞。在同一封信函里，不要使用多個相同含義的單詞。比如，您前面寫了「goods have been sent」，那後面再提到這件事時就不要再用其他單詞如「forward」「dispatch」等。因為這樣寫會誤導您的讀者無謂地去考慮這些詞之間是否另有含義。
5、回復迅速及時
給買家的回復，千萬要迅速及時。因為買家通常只看最先收到的幾封回復，從中去選擇合適的供應商。如果您的回復不夠及時，就可能因為搶不到先機而失去商機。
6、標題
這一點是特別針對寫電子郵件的。也許很多人都沒有意識到，事實上，E-mail的標題是很重要的一個部分，您的郵件給對方的第一個印象就是通過標題來完成的。如果標題沒有內容，看起來象群發的垃圾郵件的話，很多買家就會直接刪除。比如這樣的標題「How are you?」 ，「Can we work together?」，建議您改成「Proposal: Bright Ideas Imports--Zhejiang Textile』s Partnership Opportunity」或者「Introction: Our Proct Offerings for Bright Ideas Imports.」這樣您的郵件會顯得更加專業。
7、精確
當涉及到數據或者具體的信息時，比如時間，地點，價格，貨號等等，盡可能做到精確。這樣會使交流的內容更加清楚，更有助於加快事務的進程。
8、針對性
請在郵件中寫上對方公司的名稱，或者在信頭直接稱呼收件人的名字。這樣會讓對方知道這封郵件是專門給他的，而不是那種群發的通函，從而表示對此的重視。當然，如果您無法確定收信人的名字，那就在稱呼一欄里寫「Dear Sirs」 or 「Dear Sir or Madam」。